Merchandise:



Wayfinding:



IDENTITY

Initial Sketches:



Final Identity Development:


12. PlayHouse

Brand Identity for a museum centered around pushing play as an essential philosophy in making designs more human.

Mission:
At PlayHouse, we celebrate the idea of play as a vital force in design. Our mission is to challenge conventional design thinking by exploring the act of play as a critical tool for innovation, problem-solving, and human connection.

Vision:
In the near future, we hope to create a curriculum for future designers, and inspire people to integrate these methodologies into their designed lifestyles.

Instructed by Alisa Zamir.

Branding Elements:
- Logo + Animation
- 24 Icons & Museum Offerings
- Promotional Posters (Exterior)
- Instagram page & post
- Ticket designs
- Tote bag designs
- Mug designs
- Wayfinding floor plans
- Directories (Interior Renders)
- Interior Icon Placements Render